Ochre and Black Rewards
1. What is the value of each point and where can I earn and redeem them?
Each point is worth Rs. 1
Points can be earned or redeemed at store (AND, Global Desi, AND Girl, Global Desi Girl & Itse Exclusive Brand Outlets (EBOs) or online (www.andindia.com & www.globaldesi.in (all brand under entity Ochre and Black Pvt. Ltd.)
2. What are Tier wise benefits?
* If downgraded from Classic tier in the last 12 months.
| Benefits | CLASSIC | SILVER | GOLD | NONE |
|---|---|---|---|---|
| Earn Reward Points | Earn 3 points on every ₹100 spent | Earn 6 points on every ₹100 spent | Earn 8 points on every ₹100 spent | |
| Birthday Discount (applicable in Birthday month) | 20% OFF on one-time shopping of upto Rs. 15,000 | 20% OFF on one-time shopping of upto Rs. 30,000 | 20% OFF on one-time shopping of upto Rs. 50,000 | 20% OFF on one-time shopping of upto Rs. 10,000 |
| Anniversary Discount (applicable in Anniversary month) | 20% OFF on one-time shopping of upto Rs. 15,000 | 20% OFF on one-time shopping of upto Rs. 30,000 | 20% OFF on one-time shopping of upto Rs. 50,000 | 20% OFF on one-time shopping of upto Rs. 10,000 |
| Exclusive invites to End of Season Sale - PREVIEW with additional discount | 10% OFF | 10% OFF | 10% OFF |
3. How does my tier retention/upgrade/downgrade work for me?
All you need to do to retain/upgrade your current tier is shop at the store or online. Your spends*, at the end of 12 months of your membership status will be taken into account to retain/upgrade your membership.
| AMOUNT SHOPPED FOR IN LAST 12 MONTHS | TIER STATUS |
|---|---|
| Rs. 1 to Rs. 7,999.99 | Classic |
| Rs. 8000 to Rs. 19,999.99 | Silver |
| Rs. 20,000+ | Gold |
If you do not meet the Tier retention criteria at the end of 12 months, you will be moved to the previous lower Tier.
* Applicable on purchase of non-discounted products & bills.
4. As part of the Ochre and Black Rewards, what are the additional benefits for me?
| Bonus Points | On upgrading to SILVER Tier | On upgrading to GOLD Tier | All tiers |
| 100 | ✓ | ||
| 200 | ✓ | ||
| 50 | On transaction made above Rs. 4,000 | ||
| 100 | On transaction made above Rs. 8,000 | ||
| 150 | On transaction made above Rs. 12,000 | ||
| 500 | On transaction made above Rs. 25,000 |
5. When do my points expire?
Your points are valid for 12 months from the date of your last purchase.
6. How can I check my Points Balance, Current Tier & Discount Voucher details?
You can login to your membership account by clicking on below links or else post creating account you can check status.
AND : https://bit.ly/3tkDXZY
Global Desi: https://bit.ly/36r8hsx
7. How many points can I redeem in 1 order?
You can redeem as low as 1 point during your shopping in store or online.
8. Is there a limit to the number of loyalty points I can use in one transaction?
No, you can redeem all your points at once during your shopping in store or online.
9. How do I update my personal information?
You can login to your membership account by clicking on below links or else post creating account you can check status.
Global Desi: https://www.globaldesi.in/login
or mail us at care@andindia.com & care@globaldesi.in
10. When do I get my Birthday/Anniversary discount?
If your DOB/Anniversary Date is updated against your profile with 1 transaction & your membership tier is None, Classic, Silver & Gold:
You will receive a communication via SMS or Email which will have your unique discount coupon code which entitles you to a 20% discount.
This communication is sent 15 days before your birthday date & anniversary date.
This coupon will be valid for 30 days from the date of issue.
11. Can I redeem Birthday discount & Anniversary discount coupon in the same month?
Yes. Birthday & Anniversary discount coupons can be redeemed in the same month. In fact, both can be redeemed on same day itself, but it cannot be in a single bill. One coupon can only be redeemed on one single bill, in store or online.
12. Can I redeem my Loyalty points along with Birthday/Anniversary discount?
Yes, loyalty points can be redeemed along with Birthday/Anniversary discount.
13. Can I redeem my points during the End of Season Sale?
Yes, you can redeem your points during the End of Season Sale.
14. Can I redeem my points on a discounted product?
Yes, you can redeem your points on a discounted product.